AMERICAN CREW FIRM HOLD STYLING GEL 33 OZ thickening shampoo make the most of it

make the most of it

aloe leaf extract and shea butter to moisturize as it cleanses

a decrease in tangles

protects against heat

This powerhouse product amps up hair that needs additional texture

AMERICAN CREW FIRM HOLD STYLING GEL 33 OZ thickening shampoo make the most of itGet ultimate holding power with American Crew Firm Hold Styling Gel. Formulated with natural extracts your hair will appear thicker with added body and shine while a dual polymer complex gives your style a strong hold that lasts all day long. Excellent for slicking hair or achieving the wet look, American Crew Firm Hold Styling Gel gives your style an unsurpassed all day hold. Its alcohol free formula helps your hair look thicker with a healthy shine,